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Earl G. Graves Sr.
Business & Entrepreneurship

Earl G. Graves Sr.

Born 1935 · Joined the Ancestors 2020
Fact
Founded Black Enterprise magazine — the voice of Black business for 50+ years
Fact
The BE 100s list became the scorecard for Black economic progress
Fact
Served as aide to Robert F. Kennedy before launching his business career

Earl Gilbert Graves Sr. created the blueprint for Black economic empowerment when he founded Black Enterprise magazine in 1970. For five decades, the publication has been the authoritative voice on Black business, wealth building, and corporate America — educating, inspiring, and holding accountable. His annual BE 100s list of the largest Black-owned businesses became the definitive scorecard for Black economic progress.

Born in Brooklyn in 1935, Graves grew up in the Bedford-Stuyvesant neighborhood and attended Morgan State University on a track scholarship. After college, he served as an administrative assistant to Senator Robert F. Kennedy, an experience that sharpened his political and business instincts. After Kennedy's assassination in 1968, Graves channeled his grief into entrepreneurship.

Graves launched Black Enterprise with seed money from a small business loan and sheer determination. The magazine filled a void — providing practical business advice, investment guidance, and career development resources to a Black professional class that mainstream business media ignored. Graves also became a successful business executive himself, as chairman and CEO of the Pepsi-Cola franchise in Washington, D.C. He received the Presidential Medal of Freedom in 2022, two years after his passing.

The key is to work smarter, not harder, and to be persistent in the pursuit of your goals.
— Earl G. Graves Sr.
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Key Milestones

A Life in Firsts

1935
Born January 9 in Brooklyn, New York
1966
Becomes administrative assistant to Senator Robert F. Kennedy
1970
Founds Black Enterprise magazine
1990
Becomes chairman and CEO of Pepsi-Cola of Washington, D.C.
1998
How to Succeed in Business Without Being White becomes bestseller
2022
Posthumously awarded the Presidential Medal of Freedom

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