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Meet The First African American Lamborghini and McLaren Dealer

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January 23, 2017

Thomas Moorehead thought he had it all planned out: graduate from college, earn a master’s and doctorate degree and establish a career in education. He went on to accomplish three out of the four, by receiving his undergraduate degree from Grambling State University, his graduate degree from the University of Michigan, and teaching graduate students at the School of Social Work. However, one thing that he didn’t anticipate was to leave his PhD program to pursue a career in the automotive industry. This decision went on to become a risk worth taking, as he became the world’s first African American Rolls Royce Dealer in 2014, and now, a few years later, the first African American Lamborghini and McLaren Dealer in the United States.  

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After Moorehead spent two years working under his fraternity brother James Bradley (of Bradley Automotive Group), who offered to teach him everything he knew about the automative industry, Moorehead received training in General Motors’ Minority Dealer Development program and became an owner of a few Isuzu, Buick, and BMW dealerships. By 2002, Moorehead established Sterling Motors. As president and CEO, he has helped the company become the largest and leading luxury car retailer in Delaware, Southern Pennsylvania and the Washington Metropolitan area.  

“Sometimes you have to take a step back in order to take a step forward. If you want to get in this business, you have to be willing to start at the bottom and work your way to the top…” 

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On top of being a successful businessman, Moorehead uses his platform to give back to the community and invest in the next generation. Along with his wife Joyce, Moorehead has provided over $400,000 in scholarships and emergency relief to high school students through their foundation for higher education, donated $100,000 to the National Museum of African American History and Culture, and contributed annually to Historically Black Colleges and Universities such as Grambling University, Bethune Cookman and Howard University. 

“This is really what it’s all about, bringing other people up and giving something back.”

We couldn’t agree more! Thank you Mr. Moorehead for paying it forward and inspiring present and future African American entrepreneurs. 

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