Lenny Kravitz Partners With Ray-Ban For New Sunglasses Collection


April 8, 2024

Now we can all be as cool as Lenny Kravitz!

The rock star and fashion icon has partnered with the equally stylish and popular sunglasses brand, Ray-Ban, for a rock-and-roll-inspired take on the brand’s Reverse sunglasses. The Ray-Ban x Lenny Kravitz capsule collection was released in March, featuring limited-edition shades available in gold, black, dark gray, and silver. Each pair is etched with Kravitz’s signature.

“As a lifelong fan of Ray-Ban, their timeless style has always resonated with me,” Kravitz told Women Wear Daily. “The Ray-Ban Reverse collaboration is a dream come true, allowing me to merge my love for music and fashion with such an iconic brand. 


The Reverse sunglasses differ from traditional Ray-Ban Aviators as they feature a concave lens design. Each pair is manufactured with high-tech lenses that aim to reduce reflections up to 70 percent at the wavelengths the eye is most sensitive to, according to the Ray-Ban product description. The shades are also eco-friendly, using bio-based lenses and frames that help reduce a wearer’s carbon footprint.

The sunglasses make an ideal gift for fashionistas and music fans alike. Not only are the glasses designed by Kravitz himself, but they feature limited-edition packaging and a case signed by the artist. 


Kravitz is known for rocking a cool pair of shades. The “American Woman” singer is rarely seen without his Ray-Bans, perhaps most famously paired with an oversized scarf back in 2012, which has since become a seasonal meme. With his Ray-Bans on, Kravitz stays cool no matter what he’s wearing.

“It’s about breaking boundaries, embracing individuality, and seeing the world from a new perspective through those innovative lenses,” he said.

Only 1,000 pairs of the gold Aviator Ray-Ban Reverse sunglasses were made, so get them while you can.


Cover photo: Lenny Kravitz Partners With Ray-Ban For New Sunglasses Collection / Photo courtesy of Ray-Ban 

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